How the desire to enter an overcrowded self storage market led to an innovative solution and a strong management team.

Just as Neanderthals left their dank, dark caves, storage facilities are beginning to make their way out of grimy industrial zones, but are finding it difficult to compete with other industries on land cost and design aesthetic. We saw the ability to leverage advancements in technology and use our collective backgrounds to be sophisticated in our approach to how we find and develop facilities.